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Whilst the spa industry has always focused on the importance of well-being this has begun to now trickle down to the consumer sector.
For years there has been a growing recognition that mental and physical wellbeing all contribute towards a healthy mind and body beauty and this is gaining huge amounts of traction at a consumer level. This is then coupled with a growing desire to find natural solutions to aid the stress of everyday life as people work longer hours, and multitasking become the new norm. Quick fix, instant result products that can fit in a bag/pocket, and be used anywhere to instantly balance emotional and mental wellbeing are one of the hottest beauty trends for 2024. No longer are consumers satisfied with products that reduce stress alone, now products need to be more dynamic, to create a state of positive emotional well-being through the encouragement of the release of endorphins.
Endorphins are neuropeptides, in essence feel good chemicals that the brain releases during enjoyable activities. Their elevated levels in the body can increase pleasurable feelings, whilst also reducing stress and anxiety levels. The importance of the reduction of stress levels in the quest for healthy skin is imperative. Elevated stress levels trigger the realises of hormones such as Cortisol, this can exacerbate existing skin condition such as Psoriasis, Eczema, and Acne. Reducing stress levels will also promote an improved quality of sleep, the human body uses sleep time to restore and regenerate the body’s cells so a better night’s sleep will also improve the health and youthful appearance of skin. Stimulating the production of Endorphins can also play a vital part in the support of a healthy immune system.
Everybody’s mental health and wellbeing is as different as the uniqueness of our emotional makeup. There is no generic approach or solution, products have to be versatile and interchangeable.
Psychodermatology and Neurocosmetics.
Psychodermatology refers to the study of the interplay between mind and skin, and uses psychological and psychiatric techniques to increase mental health and therefore reduce the severity of some skin conditions. Historically there wasn’t much credence given to this are of study but over the years this has gained a lot of traction through observation and study. It acts as one of the founding principles of the Holistic/Complementary sector and the measurable results have seen fewer and fewer sceptics over the years.
Neurocosmetics are topically applied products that have a direct interaction with the epidermis whilst simultaneously enhancing mood in a pleasurable way. This mood lifting is achieved often through a variety of skincare product elements including texture, smell, and immediate/long term visual improvements to the skin’s condition.
Make Me aromatherapy oils expertly blend Jordanian Dead Sea salt with active natural ingredients to rejuvenate the skin and enhance emotional wellbeing. These are available in handy 100ml sizes (30ml Breathe Free and Youthful) and are gentle enough to be used as frequently as required. Whether you looking for a mood boost or a wind down there’s a Make Me oil to help.
Key Active Ingredients: May Chang, Spearmint, Pimento Berry, Ylang Ylang, Organic Sunflower, Marula, Coconut, Echinacea, Lavender & Dead Sea Mineral Salt Mix.
This oil alleviates depression, nervous irritability, nervous tension, stress and mood swings whilst improving menstrual and menopausal tension
Key Active Ingredients: Patchouli, Ylang Ylang, Benzoin, Chamomile Maroc, Vetivert, Lavender, Organic Grapeseed, Organic Sunflower, Jojoba, Passion Flower, Chamomile & Dead Sea Mineral Salt Mix.
Calming for those suffering from insomnia, insufficient deep sleep, anxiety, irritability and fears. Effective for aiding the stabilising of hormonal changes, mood swings and exhaustion.
Key Active Ingredients: Ylang Ylang, Rose, Organic Sunflower, Arnica, Argan, Rose & Dead Sea Mineral Salt Mix.
Perfect for calming, balancing and stimulating the skin whilst stabilising sebum production. Anti-ageing properties moisturise, hydrate, heal broken capillaries and fight the appearance of fine lines and wrinkles.